There's never been a more versatile high quality professional camera than JVC's GY-HM890U. On your shoulder, its solid feel gives you the confidence that you are working with a camera you can count on--even in the most difficult shooting conditions. All of the controls you need are at your fingertips right where you'd expect them. Three new CMOS sensors ensure that picture quality is second to none whether you are producing HD, SD or for the web--or all of the above! With JVC's Advanced Communications Technology, your content is delivered instantly to the studio and even to your viewers.